The playbook · author

I've been working in digital solutions for roughly ten years, and HubSpot has sat at the center of most of that. Seven of those years, I've spent as a HubSpot Partner, and in that time I've worked through more than 150 implementations, migrations, and consulting projects, and somewhere past 10,000 hours inside the platform. That's a lot of portals. It's also a lot of chances to watch the same handful of problems turn up again and again. Here's what I keep coming back to: HubSpot almost never fails because it's the wrong tool. It fails because of the way it got set up.